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Media Watch: Hasbro to Acquire Game-Maker Cranium

From Reuters:

Hasbro Inc, the world’s second-largest toy and game company, said on Friday it agreed to acquire board game maker Cranium Inc for about $77.5 million....

“This acquisition is consistent with Hasbro’s ongoing strategy to bring to market the most innovative toy and game brands in the world,” said Brian Goldner, chief operating officer for Hasbro.

For the complete story on Hasbro’s latest conquest, head to the article on Reuters.



Posted by W. Eric Martin on Jan 5, 2008 at 04:00 AM in Game NewsMedia Watch / 926

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